

Since day one, Elite Hotels has strived to provide its guests with an experience marked by style and sophistication. This classic hotel environment required a classic uniform line, but with a modern touch and a consistently premium feel.
In consultation with CEO and founder Bicky Chakraborty, AUX developed a uniform based on a classic suit. To give it an extra dimension, the lapel was designed in deep duchesse satin, inspired by 1920s tuxedos. The cuffs were adorned with Elite Hotels’ four-star logo instead of buttons, reminding both guests and staff that it’s the details that make the difference.
"By using our existing graphic profile and the feel of our hotels, AUX has managed to transfer the entire 'Elite expression' to the uniforms in a way that has surprised both our staff and our guests in a very positive way."
We can highly recommend AUX as a comprehensive partner for the design, production and delivery of custom-made premium uniforms to the hospitality industry."
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